The World’s Championship Horse Show brings in more than 30,000 participants, spectators and exhibitors over a seven day period. Each year, the show produces 3,500 copies of the 450-plus page horse show program that is sold to attendees and given to all participants. The shows venue also allows for advertising opportunities during the show.

Kentucky State Fair Led Board Advertising

Advertise on the LED screens before the Main Stage Concerts and World’s Championship Horse Show. These boards will run all 11 days of the Fair. Click here to download the advertising agreement form.

World's Championship Horse Show Program Advertising

The official program is distributed to World’s Championship Horse Show competitors and media and sold to spectators throughout the seven-day event. Click here to download the advertising agreement form.

Sponsorship Opportunities

To learn more about sponsorship opportunities, click here.

Banner Application

To learn more about having a banner made promoting your success at the World's Championship Horse Show, click here. These banners are a new addition to the World's Championship Horse Show and will be displayed in Freedom Hall throughout the duration of the show.

Kentucky State Fair Sponsors

To learn more about our Kentucky State Fair sponsors, click here.

Payment Portal

To pay for your advertisement please visit, click here. To view a step-by-step guide on how to complete the payment portal, click here.